KayeAnsleyMedia

1) What are the key conventions of music video? The key conventions of music video are feature movement that are often fast paced in terms of actors, camerawork or editing. Music videos also features visual effects and intertexuality. 2) What is intertextuality? Intertexuality is when one media text references another media text. 3) When did music videos first become a major part of the music industry? Music video first became part of the music industry in the 1980's and 1990's. 4) What launched in 1981 and why  were music videos an important part of the music industry in the 1980s and 1990s? In 1981 MTV was launched. Music videos are important part of the music industry in the 1980's and 1990's as it helps to sell a song for the band and help the band to let the audience see a different genre. 5) How are music videos distributed and watched in the digital age? Music videos are distributed by BBC showcasing music videos and the bands performing live on stage.

Audience 1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience? The BLACKPINK fans are known as Blinks. The demographics of BLACKPINK audience are a mainstream, mostly young female audience. The psychographics are people who likes to listen to pop music, people who use music as an escapism and also people who likes music as they relate to it. 2) What audience pleasures are offered by the music video for How You Like That? The audience pleasures that are offered by the music video of How You Like That are diversion, personal relationships, personal identity, and surveillance. 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?  -0:02, shows us a very unique setting where there's a large wing to show the audience that they are high above as a celebrity. -1:10, shows us that all of them are pointing to the audience which make

1) Magazines: Tatler magazine CSP 2) Advertising: assessment learner response 3) Magazines: Heat magazine CSP  

  1) Look at the  Heat Media Pack . Go to  page 2 : the Heat mission. Write  three  things that Heat offers its readers under 'print'. Offers unique, quality experience. Combines an aspirational yet affordable weekly fashion edit with the real, trusted voice of the heat brand. Gives life hacks  2) Now go to  page 3  of the Media Pack - celebrity focus. What does the page say that Heat offers readers? The page say that they make sure that their readers is updated about the gossips and talk about the celebrities's biggest secrets. 3) Now look at  page 4  of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news? Heat magazine also offers the readers about fashion and lifestyle or life hacks. 4) Look at  page 5 . What is Heat magazine's audience profile? Write all the key details of their audience here.  Female: 90% / 10% Avg Age: 37 Age Profile: 52% Aged 15/34 Segment: 50% ABC1 Martial Status: 57% Married Media language 1) H

  1) Look at the  Tatler Media Pack . Go to  page 2 : how does the editor introduce the magazine? The editor introduced the Tatler magazine by saying how fabulous, sensation and accurate their product is to the audience who are rich and loves to buy expensive clothes.  2) Now go to  page 4  of the Media Pack. Focus on the print magazine ( NOT  tatler.com - the website). List the key demographic details: age, gender %, ABC1 % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tatler reader? Age: 41 Gender: (Female) 73% ABC1: 83% HHI: 261,572 pounds London/SE: 70% Theses demographic details suggests that the average Tatler reader are mostly female and are vey rich and  mostly 41 years old. 3) Look at  page 6 . What do Tatler readers think about fashion? How much do they spend? Tatler readers think about fashion as very eye catching for them as they often buy the products after seeing them to

  1) Type up your  WWW/EBI feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential).  www: You have clearly revised which is great as you are giving some detail and using media terminology mostly accurately. EBI: Sometimes your written expression gets in the way of your meaning. Be careful you use all aspects of the question to help you create a strong point to prove with your evidence. 2) Read the  mark scheme for this assessment  carefully. Write down the mark you achieved for each question:  Q1: 2 Q2: 2 Q3: 1 Q4: 3 3)  Look specifically at  question 2  - the OMO 12-mark question. Pick out  three  points from the mark scheme that you didn't include in your answer.  Consistently appropriate and effective reference to OMO advertisement. Specialist terminology is used appropriately and effectively throughout. Excellent knowledge and understanding of contexts and their influence on media products and processes, demonstrated by consiste