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Showing posts from January, 2024

GALAXY ADVERT CSP

  1) What   key conventions   of TV advertising can you find in the Galaxy advert? Creative or original concept/USP Narrative (Storyline) Mise-en-scene (CLAMPS) Editing (fast-paced, slow-paced, juxtaposition) Camera shots (and their effect) 2) What is the  key message  the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. -The key message of the Galaxy advert that is communicating about the chocolate is that their chocolate is more of a top class than other chocolates, that it tastes more rich, that the texture of it is smooth and elegant. 3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?  -Audrey Hepburn was a British Actress, she is selected for the Galaxy advert as she is famous, she also looks elegant like the Galaxy chocolate which makes the audience get more interested as the slogan says that why have cotton when you have silk, it represents that Audrey took a bite from the chocolate a

OMO ADVERT CSP BLOG TASK

  1) What year was the advert produced? -The advert was produced on 1955. 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam. -Women are represented in most adverts in the 1950's by representing them as staying at home and doing domestic duties. Women are presented to be less powerful than men. 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product? -The heading message and the style of the text promotes the product by making it bold to show importance. The design of the background shows that is it bursting out of explosion to show that the product makes the audience shock by how effective the product is. 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? -The costume of the wom

GENDER REPRESENTATION IN ADVERTISING

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  1) Find  three  adverts featuring women that are from the 1950s or 1960s.  Save the images to your Media folder as jpegs and then import them into your blog post.  Hint:  You may wish to look at car, perfume or cleaning products but can use any product you wish.  2) Find  three  adverts featuring women that are from post-2000.  Save the images to your Media folder as jpegs and then import them into your blog post. 3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples.  The stereotypes that I can find in the 1950s and 1960s are the women are seen as weak, mothers are shown as domestic duties, and that most women are housewives who takes care of their home and their children. Like the Van Heusen advert, it clearly shows that women in that generation are treated delicate. 4) What stereotypes of women can you find in the post-2000s adverts? Give specific examples. The stereotypes of women that I can find in the post 2000s adverts are that the ge

ADVERTISING: KEY CONVENTIONS

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  Part 1: Skittles advert analysis 1) What  key conventions  of print adverts can you find and what are the  connotations  or deeper meanings of each convention?  For each convention, write about how it communicates meaning to the audience. See the Maltesers advert above for an example of how to do this.  The picture of the product shows a rainbow made with skittles which connotes colourful where it could be eye catching for the audience which would make them more interested. The  logo  is in the centre and also in bright bold white text, which have connotations to emphasize the audience to buy their product. The logo is plain white which shows purity as their product is originally made from original fruit. The background shows that the product is in the sky which connotes that the product can make the audience feel like they are in the sky as it tastes delicious and flavoursome. The  slogan  tells us to taste the rainbow this slogan connotes that the product have different types of

FILM INDUSTRY: FINAL INDEX

 My final film industry index: 1) Film Industry: Marketing - Marvel Cinematic Universe 2) Film Industry: Black Widow 3) Film Industry: I, Daniel Blake