LR:TEST

1:

Q1:

Q2:

Q3:

• Need clear point about overall manage CLAMPS 
•  Dominant red. Why?
• Is red what proven this? or are there better examples. e.g the bottle (pack shot) and dress (silk) + name (heat).

Q4:

Background setting:

• Dry - sparse
• More about advert

Q5:

• Point?
• move to point
• Potential- associated with innocence...
• Bit rambling. Focus on more detail. e.g costume, dig

Q6:

• Watch SPAG
• Use Water Aid as example
• Children connote/symbolises innocence..
• Some good ideas.
• Needs developing using media terminology e.g stereotypes/connotations.

2:

Q1: 0

Q2: 1

Q3: 8

Q4: 

-Background setting: 0

-Child's expression: 1

Q5: 3

Q6: 4

3: Good analysis of the product that is clear and generally engages with the nuanced aspects of how design and layout are used.

4:

Q5:Satisfactory knowledge and understanding of theoretical framework, demonstrated by generally effective explanation effects of camera shots and mise-en-scene.

5:

At the heat advert Beyonce is wearing a red dress which connotes a feminine side, it also connotes love, sexuality, passion and elegance. The lighting shows that there is a low key lighting of the background which shows that the background might not be actually needed as there is a high key lighting that is focused at Beyonce which means that the main meaning of the advert is Beyonce as focusing the lighting shows attention for the audience. Her facial expression shows determination and she is also focused which shows that she is a powerful woman, this can be shown to the audience by using a low camera angle showing that she is a bold woman. They also used a text that says the first fragrance by Beyonce, this emphasises the audience to use the same fragrance as Beyonce, because she is a famous celebrity that everyone would want to use the fragrance the same as hers. We can tell that the company wanted the audience to buy this product as they used a expensive dress to fit the position of Beyonce