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PAPER 1 ASSESSMENT LEARNER RESPONSE

 1) Type up your feedback in full (you do not need to write mark/grade if you do not wish to). www: Kaye, strong assessment overall! In particular, your analysis of the unseen product is good and your response to the Galaxy advert is detailed. EBI: Revise:      -Tatler CSP (Magazine conventions / in relation to contexts to British culture.      -Black Widow CSP - film industry LR: See blog 2) Look at the  mark scheme for this assessment . For Question 2 (12 mark unseen) use the indicative content in the mark scheme to identify  three  points that you could have referred to in your answer. Excellent analysis of the product that is detailed and critically engages with the nuanced aspects of how media language is  used. Good analysis of the product that is clear and generally engages  with the nuanced aspects of how media language is used. Consistent appropriate and effective use of subject terminology throughout . 3) For Question 3 (Galaxy - narrative features) use the mark scheme to wri
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COURSEWORK PRELIMINARY EXCERCISE

  1) Write a 100 word statement of intent explaining what you are going to make for your preliminary exercise. -I plan to make a 30-40 seconds advert about a teenage girl that is doing an excercise where she runs around the park. At the beginning of the advert shows how she prepares for her run. Where there are sounds of her unzipping her bag, taking out a hair tie then tying her hair. She then takes out the drink and put it beside her bag before running. This part is where there is a low sound with a negative tone. The camera shot at the part is a medium shot as she does her work. By the start of her run she have more energy and as she gets by the end of her lap she gets tired and vulnerable. This part is where she drinks a healthy drink which makes her feel more motivated and after she drinks this she gets more energised. As she runs the shot is establishing shot and as the character runs closer the camera follows her movement. In this video her custome is her wearing a sports top an
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SUMMER PROJECT: COURSEWORK PLANNING

Innocent: 1) What is the  unique selling point  of the product? -The unique selling point of the product is that their smoothies are made entirely from natural, pure and fresh fruit. 2) What  audience  do you think this is aimed at? Add as much detail as possible (e.g. demographics, psychographics) and explain  why . -The demographics audience of this drink are people who are in the ages between 15 and above, while in psychographics are people who are into healthy drinks, that wants to help with donation as it shows that people who drinks innocent helps with other people in different countries. 3) What do you notice about the  technical construction  of the advert? Pick out one thing you like about the advert from camerawork, editing, sound or mise-en-scene. You may want to focus on TV advert  conventions  such as voiceover for example.  -The technical construction of the advert that I've noticed are the use of mise-en-scence. It shows that people's costume are simple, showing
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END OF YEAR 1 EXAM: LEARNER RESPONSE

  1) Type up any feedback from your teacher in full (you do not need to write mark/grade if you do not wish to). -WW - A strong, detailed exam - well done! -EBI - Question focus is the key exam technique to work on. 2) Look at the mark scheme document linked above. Question 1.1 asks about mise-en-scene. What do we use to remember mise-en-scene? Give one example answer from the mark scheme too. -CLAMPS  -Costume -Lighting -Actions/Actors -Make-up -Props -Setting -Setting: conveys that the city is abandoned, that something bad happened there. 3) Question 1.2 asks about narrative features in the extract. Look at the mark scheme to pick out  three  possible answers for this question.  -Location: the empty city creates its own enigma code with the mystery of what has happened to the city and the people that lived there. This is partially resolved later in the extract. -Narrative theory: Propp – character types. Lyra and Will as heroes who the audience can identify with and accompany on thei
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RADIO FINAL INDEX

  1)  Radio: Launch of BBC Radio 1 CSP 2)  Radio: KISS FM Breakfast show CSP
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KISS FM BREAKFAST SHOW CSP

  Audience Look at  the KISS media pack carefully . This will give you a brilliant background to the brand and how they target their audience (important note: it features the old Breakfast presenting team).  Answer the following questions: 1) Read page 2. What is KISS FM's mission? -Kiss FM's mission is to deliver the audience the latest trends accross each platform to gain and enterain young people. 2) Look at page 3. What is the target audience for KISS FM? As well as writing the key statistics from the media pack, try and suggest what  psychographic groups  would fit the KISS audience too. -The target audience for KISS FM are ages 14-34, 60/40 Female to Male split and united by their love of music and cool stuff they're into right now. The psychographic groups might be people who loves using social media. 3) Now look at page 5 - The KISS network. How does KISS use digital media and technology to reach its audience?  -KISS use digital media and technology to reach its aud
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RADIO 1 LAUNCH CSP

  Historical, social and cultural contexts 1) What radio stations were offered by the BBC before 1967? BBC Radio Home BBC Radio Light BBC Third 2) How was BBC radio reorganised in September 1967? What were the new stations that launched? -The BBC radio was reorganised in September 1967 by splitting the Light programme to Radio 1, offering continuous "Popular" music and Radio 2 for more "Easy Listening". The "Third" programme became Radio 3 offering classic music and cultural programming. The Home Service became radio 4 offering news, quiz shows, readings and dramas. 3) What was pirate radio and why was it popular? -Pirate radio is where the producers produce shows that are less formal presentation style for young audiences, but were beyond control of regulators. It was popular as it produces different pleasures, young people liked it as there's no limitations and more rebellious. 4) Why did pirate radio stop broadcasting in 1967? -Pirate radio stop bro
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