PRELIMINARY EXERCISE FEEDBACK AND LEARNER RESPONSE

  Create a new blogpost called ‘Preliminary exercise feedback and learner response’ and then copy in the feedback below. Complete the learner response task below the feedback.

WWW: Planning posted, and a 40-second preliminary exercise posted by the deadline – well done! Your statement of intent is detailed and fits the brief for the preliminary exercise. You have included a range of camera shots, angles, and movement such as a pack shot of the health drink. You’ve also included an example of diegetic sound through your advert slogan. Now you need to use this experience and your detailed planning to deliver two excellent 40+ second adverts that meet the brief.

EBI: There are a few moments when you could have cut the shot as you begin talking mid-shot. Some of the shots towards the beginning feel quite long and perhaps do not fit the brief of an advert (consider your target audience). You also need to include some non-diegetic sound to meet all brief requirements. It is unclear that the character has also gone for a run so make this explicitly clear in terms of narrative for your audience.

LR: As your learner response, write what you are planning to make for your real coursework next. Will you choose to make the 2 video adverts or 3 print adverts? This is a very important decision.

-I would be making two video adverts for my real coursework. I'll use the same idea from my preliminary exercise but I'll re-shoot my film again for better standards.

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